Marsan Exchange
Marsan Exchange lets people in Canada buy and sell Bitcoin and Ethereum through Interac e-Transfer, with crypto held in their own wallets. I worked directly with the founder to simplify the app and refresh its design. I also designed the website, App Store materials, and investor deck. The redesigned product launched, and the team used the supporting materials.
App
The original purchase flow took too many steps. I shortened the flow around the required Interac e-Transfer step to a few screens and redesigned prices, alerts, wallets, and transaction history. The founder tested iterations with users and investors. We used their feedback to refine the app before development and launch.
Launch materials
I applied the app's new visual style to the website and App Store materials. They introduced the exchange and explained the steps to buy crypto and receive it in a personal wallet.
Investor deck
I structured and designed the investor deck. It explained the product, its market opportunity, and the team's traction and funding plan.